- Positioning
- AI Automation Builder, Digital Marketing Strategist, Business Automation Consultant, technology founder, community builder and AI Solution Architect. What sets him apart is connecting three worlds that usually stay apart: marketing, business and technology.
- Technical skills
- Comes from marketing and business, but works hands-on with n8n, Make, APIs and webhooks, JavaScript in Code nodes, JSON, Docker, VPS and self-hosting, Cloudflare, the Meta API, CRM and sales systems, AI APIs, MCP, databases and data warehouses.
- AI for e-commerce
- Matching ad spend with real revenue, finding the profitable channels, calculating customer lifetime value by ad source, predicting orders likely to be returned, analyzing performance by SKU and syncing data between Facebook Pages, ads, CRM and sales software.
- View on AI
- AI sharply lowers the cost of building software, but the real value is not in adding one more tool. It is in solving a business problem end to end. The competitive edge lies in proprietary data, industry knowledge, implementation process, trust and community.
- Long-term direction
- Build systems that read business data, analyze how operations are going, propose decisions, act within permitted limits, report results and hand over to people when there is risk. Moving from AI that assists people to AI that takes part in operations, always with clear permissions and controls.